Substantiating Cosmetics Product Claims

Vinay Kumar Singh.
Chief Research Officer
Parammount Cosmetics India Limited,
Bangalor, Karnataka

The success of a product in Today’s market place is less a function of the product performance and more a function of how it is promoted to the public. Although the cosmetic industry appears to be dominated by marketing agents, chemists play a key role in supporting their company in its choice of claims used in product promotion

Hair Oil

  • Posted on: 30 September 2016
  • By: admin

Vinay Kumar Singh.
Chief Research Officer
Parammount Cosmetics India Limited,
Bangalor, Karnataka

Hair oils have actually been used for centuries by women in countries such as India; however it’s only recently that people in the western world have come to realize the benefits of oiling the hair.

Fragrance (Perfume) in Cosmetics

Vinay Kumar Singh.
Chief Research Officer
Parammount Cosmetics India Limited,
Bangalor, Karnataka

Fragrances are complex combinations of natural and/or man-made substances that are added to many consumer products to give them a distinctive smell. Perfume (Fragrance)  is a mixture of  essential oils or aroma compounds, used to give the human body "a pleasant scent".

Indoor dust with antibacterial components could lead to antibiotic resistance

  • Posted on: 8 September 2016
  • By: PharmaTutor News

Antibiotic-resistant bacteria, known as superbugs, pose a major public health threat. Some officials have even warned of a post-antibiotic, and sicker, era. To better understand the problem, researchers have been piecing together its contributing factors.

Essential oil

Vinay Kumar Singh

Chief Research Officer,
Paramount Cosmetics India,
Bangalore, Karnataka

Essential oils, or aromatic oils as they were once called, have been used by many cultures around the world for centuries for Cosmetics as well as for their spiritually and emotionally uplifting properties.



Srinivasa Babu Puttagunta, Sowjanya Pulipati, Sai Koushik Oruganti
Vignan Pharmacy College, Vadlamudi, Guntur, Andhra Pradesh

Introduction: Clinical pharmacists work directly with doctors, health professionals and patients to ensure that the medications prescribed for patients contribute to the best possible health outcomes. Therefore, pharmacy students should be given opportunities to learn and practice interpersonal communication skills.

Objectives: This observes opinions the position of the pharmacist preceptor in facilitating improvement of conversation capabilities for students participating in community in community advanced pharmacy practice experiences.

Material and methods: Preceptors need to set a stage to comprise precepting into the workflow and to offer green and effective teaching opportunities. College students ought to go through practical activities like affected person counseling  and participating in collaborative work with health care professionals. Preceptors should incorporate the teaching in a lively and demonstrative way for a better impact on their students.
Results and discussion: By following a strategic approach in the methods of teaching the preceptors can effectively and likely enhance the communication skills of the students.

Conclusion: The incorporation of communication skills to pharmacy practice can positively impact the pharmacy site, preceptor, student and more importantly patient.