Jaipur

SALES FORCE EFFECTIVENESS: ROLE IN HUMAN RESOURCE DEVELOPMENT

ABOUT AUTHORS
Piyush Tripathi*, Neha Bala, Naresh Mali
Master of Business Administration in Pharmaceutical Management
IIHMR University, Jaipur, Rajasthan, India
* piyushtripathi1992@rediffmail.com

The game of the future is not “Just Large Workforce” but “More Effective Workforce”.

Sales Force Effectiveness (SFE) is a key strategy to increase profitability that is the only one dependent variable for most of the companies. SFE enables the sales employees or workforce to target bulk of its effort towards highly profitable and most effective ways. SFE is all about efficiency, execution and engagement. Efficiency means how the workforce uses its time and energy in the organization very smartly; execution means how the workforce performs decisively in a planned way, engagement means to unleash the full potential of the sales force. It mainly involves around sales team strategy, talent management, remuneration and support processes, all are the essential responsibilities of Human Resource Management (HRM) of the organization because HR managers participate in developing strategies and ensure that human resource dimensions are considered.


CHARACTERISTICS OF A HIGHLY EFFECTIVE LEADER: LEARNING FROM PHARMACOLOGY

ABOUT AUTHOR
Mrudul Kansara

Sr. Executive, HRD-Marketing
TROIKAA PHARMACEUTICALS LIMITED
mrudul.knsra@gmail.com

Don’t know the name, but someone great had said that reading is one of the best way of learning. If you read the same book for more number of times you can learn new things each time you read that book. Having studied pharmacy for 7 years including diploma, degree & post graduation, I had to refer many subjects repeatedly. To add to this, I got my professional assignment also surrounding my passion for pharmacology (Imparting training to newly selected BE/BMs for cardiac products apart from conducting ACE session as a part of HRD MARKETING team in Troikaa Pharmaceuticals, which required me to refer those subjects again).


National Seminar cum Workshop on Nanotechnology - Application of QbD at PERD Centre

National Seminar cum Workshop on

“Nanotechnology- Application of QbD”

January 29-30, 2016,

Venue: B. V. Patel PERD Centre, Ahmedabad, Gujarat


Targeted Audience: Researchers, Scientists and Academicians

Research Scholars working in the area of:

  • Nanopharmaceuticals
  • Material Science
  • Polymers
  • Cosmetics etc

Programme coverage:
• Day 1: Seminar session: Nanotechnology and Application of QbD, Utility of polymers & its limitations in Nano-pharmaceuticals, challenges faced by the industry for commercially viable Nanomedicine, by eminent academicians & industrial scientists.
• Day 2: Hands-on training session: Development & Characterization of Nanoformulations; covering various techniques High shear homogenizer, High pressure homogenizer, Usage of sonicator, Dynamic light scattering, for particle size reduction and characterization.
*Day 2: Limited seats for first 20 participants. Registration closed for Day 2.

For registration and further details:
Visit us: www.perdcentre.com
or Email: perd@perdcentre.com
or contact us at: Mr. Jacob Koshy Tel: 079-2743 9375, 2741 6409


Opening as Associate Scientific Services - Oncology at Roche

At Roche, 80,000 people across 150 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.
Roche Diagnostics India, with a sales turnover of INR 150 crores, nurtures an open, flexible and challenging work environment, which allows for rapid career progression. Favored by its geographic location in the heart of Europe, the Basel area is one of the most dynamic economic regions in Switzerland — a great place to live and work.


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