Skip to main content

September 2012

Product Manager (Pharma), Product Executive (Pharma), Customer Care Executive (Female) wanted in Medisynth

The Medisynth Group is a self contained group, something that is unique in the homoeopathic industry. It is also among the few to maintain global standards of manufacturing in the industry.
Medisynth’s collaboration with Beck & Koll Laboratories provided the Medisynth Group with the foothold that has been maintained admirably even today. By constantly innovating and introducing newer variations, Medisynth always stays one step ahead of the rest.

FORMULATION, EVALUATION AND OPTIMIZATION OF CLOTRIMAZOLE SOLID DISPERSION INCORPORATED GELS

About Authors:
Saritha. A. Surendran*, Prof.O.G. Vinaya, Santhosh. R. Iyer, Anisha. N.A
Calicut University, College Of Pharmaceutical Sciences,
Govt. Medical College, Calicut,
Kerala, India
*sarithaasurendran@gmail.com

ABSTRACT
The Goal of the present investigation was to design and evaluate gels for topical delivery of water insoluble antifungal agent, Clotrimazole with an aim to increase its penetration through skin. Clotrimazole is a broad spectrum imidazole derivative useful in the treatment of superficial fungal infections. Purpose was to improve the solubility, invitro characteristics and dissolution properties of Clotrimazole by the preparation of its solid dispersion with beta cyclodextrin using kneading method by using different drug carrier ratios. Prepared solid dispersion was evaluated for percent practical yield, drug content uniformity, in vitro dissolution rate, DSC and IR studies. Solid dispersions was optimized based on the release characteristics, and were incorporated into gels. Faster dissolution was exhibited by solid dispersion containing l: l ratio of drug: β-cyclodextrin by kneading method. Gels have gained more importance because the gel-bases formulations are better percutaneously absorbed than creams and ointment bases. The gels were formulated by using Carbopol 940, HPMC, and Methyl cellulose and evaluated for pH, drug content, spreadability, extrudability, viscosity determination and diffusion study. Invitro drug release of clotrimazole solid dispersion incorporated gels was showed that Carbopol gels was showed higher drug release as compared to HPMC, methyl cellulose gels.  Optimized gel was then undergone skin irritation test, stability studies, and invitro antifungal test. In conclusion, the optimized gel showed good physicochemical properties, better drug release, and reasonable stability

OVERVIEW ON: ATTRITION IN PHARMACEUTICAL MARKETING, CAUSES AND ITS MEASURES

About Authors:
Jeevan Sharma1*, Davidson Rajesh2
1B.Pharmacy, JSS college of pharmacy Ooty
2Regional manager, Natco Pharma litmited, Chennai
*jeevan.pharma@yahoo.com

ABSTRACTS:
Attrition refers to the reduction in staff and employees in a company through normal means, such as retirement and resignation. The primary focus of this  article is to present the high rate of attrition seen in the pharmaceutical marketing  industry , its causes and controlling strategy for  retentions of pharma sales representatives. Though  attrition is a natural phenomena in all industries  , Indian Pharma marketing industries is worst plagued by It. After IT and BPO , pharma  marketing industries experience  the greatest rate of employee leaving the company for various reasons. While   global pharma  marketing attrition rate  is  10-12%  per annum, the rate of employees who leave  the organization in India is 25 -30 %.  The attrition is more prevalent in the middle and junior management level.