Job for M.Pharm, B.Pharm with MBA in Market Research at Panacea Biotec

Panacea Biotec is a leading research based Health Management Company, with an annual turnover of approx. Rs. 830 Crores. We are engaged in research, development, manufacture & marketing of Vaccines, Bio-Pharmaceuticals and Pharmaceuticals (Rx & OTC) of international quality and Health Services. All Panacea Biotec plants are accredited by international agencies and they follow current Good Manufacturing Practices, as per WHO guidelines.

Post : Assistant Manager/Manager-Market Research

Job Description
• Identifying appropriate research methodology & supporting techniques to meet defined business objective.
• Development of brand plans & next 5 year forecast aided by business intelligence to cater to stratified markets thereby improving access & therapy’s footprint
• Conducting primary & secondary research and communicate defined opportunities, challenges and recommendations for the stakeholders
• Deliver insight driven action, aided with thorough understanding of brands, market space & industry benchmarking to enable better decision making
• Review & Interpret the collected data, writing reports and make business oriented actionable recommendations.
• Generating Market insights by interaction with the customers & gauge the Brand communication needs.

• Responsible for implementing business & budget plan for the specific market
• Provide regular feedback (business progress reports) to senior management about marketplace and competitor activity
• Keeping a track of and attending various conferences and seminars for Pharmaceutical market study of relevant products
• Handling Market Research queries (Using IMS International)

Additional Information
Experience : 6-8 Years
Age : 26-33 years (±2 Years)
Qualification : B.Sc. (Science/ Maths) / B. Pharm, M.Pharm & MBA
Location : Mumbai
Industry Type : Pharma/ Healthcare/ Clinical research
Functional Area : Sales & Marketing