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STRATEGIES FOR INDUSTRY FOCUSED CURRICULUM: Road Map for Enriching Pharma Education by incorporating advanced technologies in Pharmaceutical Sciences with addition of Digital Learning Platforms by Dr. B. Suresh, President, Pharmacy Council of India, New Delhi.

The live interaction session with Honorable, President Pharmacy Council of India, New Delhi   Dr.  B Suresh speaking on theme Strategies for Industry Focused Curriculum on 14th May, 2020, 05:00 PM to 6:30 PM.

The Session was successfully convened by Dr. Neelesh Malviya, Principal and Professor, Smriti College of Pharmaceutical Education, Indore. He has outlined the concept of the Live Interaction with respect to anticipation of pharma Industry from Pharma professionals.

As the pharma industry endures to progress, pharmacy education in the country will have to renovate itself to help India Pharma leverage emerging opportunities and to nullify the challenges.

The session was introduced by Dr. Sapna Malviya, Head, Department of Pharm. Science, Modern Institute of Pharmaceutical Sciences, Indore.

The discussions were on working SOP of Pharmacy Council of India, its regulation and revision methodology of Academic curriculum for all courses of Pharmacy, whether PCI designed implemented syllabus fulfills the expectation of Industry, health care system and Pharma Industries, inclusion of digital learning, artificial intelligence, machine learning, deep learning, 3D technology and many more recent advancements in the digital world, upgrading cognitive domains of Pharmacy students by increasing duration of practice school, increasing subjects of Pharma Marketing Management, discussions of need of animal handling experiments in Bachelors of Pharmacy, inclusion of Pharmacy course syllabus in  Government Public care examination like State Public Commission examination, support for R and D units establishment and Import substitution centers.

Understanding the criticality of the issue, The President Pharmacy Council of India spoke to find out how these issues can be resolved.

Dr. B Suresh highlighted that Pharmacy Council of India has a transparent system for development of academic curriculum. The committee comprises experts from various areas of the health care system draft the academic curriculum as per need of pharma industries and health care system. As the pharma Professionals have scope in Pharmacy Production, manufacturing. QA, QC, DRA, Packaging, R and D, Hospital, Community, Govt Jobs and Role in Regulatory Bodies the Council implement all necessary guidelines in the syllabus. In addition, we are in process to implement Artificial Intelligence, Machine Learning and latest digital technology in the education system for Advancement in clinical trial research, innovation of drug research, Betterment in patient care, Revolution in R&D and Better Accuracy in Epidemic Prediction. He also said that Industrial training is the superlative runways for undergraduates to grasp hands of experience provided before entering the competitive world, to get exposed to entrepreneurship and managerial skills, good knowledge of newer designed instruments and communicate so the institute should go for it maximum times as it can be done. The future Pharmacist should have Good knowledge on pharmaceutical and marketing fields. Analytical and strategizing abilities. Capable to manage the entire marketing department of the organization, Hiring, training, and monitoring the performance of the other personnel.  The Pharmaceutical Industries has diverse sections and divisions like API-R&D, Formulation R&D, Clinical Research, Analytical, Quality Assurance, Industry Regulatory Affairs, Intellectual Property and soft skill development. These sections have their individual necessities of proficiency and expertise. In order to cater those needs the pharmacist should be acquainted with necessary cognitive domains.

More than 18000 viewers watched the online session and more than +1000 live comments have been cited during the sessions.

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